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Home/Clothing & Fashion
Clothing & Fashion

Fashion Is Sold on Feeling.

Nobody needs another kurta. They want the one that makes them feel a certain way. That's a content problem before it's a media problem, so we start with the visuals.

What We've Done

What We Do for Fashion Brands

Briefly, and without the diagram.

01

Campaigns & Shoots

Lookbooks, campaign films and product photography. Seasonal content that gives you a full quarter of assets, not one good post.

02

Social & Creators

Instagram-first content and creator partnerships that suit the brand, not whoever had the biggest follower count that month.

03

Commerce

Storefronts where the imagery loads fast, the size guide is honest, and the checkout doesn't lose people at the last step.

Scope

What We Typically Run Here

Pick the parts you need. We'd rather do three things well than invoice for nine.

Talk to Us →
  • Campaign concepts, styling and art direction
  • Lookbook, e-commerce and campaign photography
  • Fashion film and reel production
  • Instagram and Pinterest content strategy
  • Influencer and celebrity seeding
  • Bridal and wedding exhibition campaigns
  • E-commerce builds with proper size guides and variant UX
  • Retargeting and catalogue ads
Why Us Here

Why Brands in This Space Call Us

Category experience isn't a slide. It's knowing the traps before you fall into them.

01

We Art-Direct Properly

Fashion content fails on styling and light long before it fails on strategy. We treat the shoot as the main event, not an afterthought.

02

Designer and Retail

We've worked with couture labels and retail brands. One needs restraint and mystique, the other needs volume and clarity.

03

Bridal Understands Seasons

Wedding-season demand is brutally cyclical. Campaigns are planned backwards from the buying window, not the calendar.

Our Clients, Our Pride

Brands We've Worked With Here

Couture, ready-to-wear, jewellery, footwear and wedding exhibitions.

Wadi Group
Metro One
FarmMela
Thomas Cook
REPL
CAS
Eugenics
SOTC
JBA Concrete Solutions
Drive Anywhere
Intermat India
SIAL India
Vinexpo India
Inter Ads Exhibitions
Heena KochharCILVRNiloufer by Aasif AllyKalamkaniSilveramaMabelMine N Yours Wedding ShowKinaFleur FootwearStory TailorAksHer Storie by Bhawna
Selected Work

Work in This Space

Client names are real. Ask us for the detail on a call.

Couture

Heena Kochhar

Designer label needing campaign content that carried craft and detail without slipping into generic fashion imagery.

+39%
Engagement
+26%
Enquiries
Exhibitions

Mine N Yours Wedding Show

Wedding and jewellery exhibition with a hard show date and a narrow, high-intent buying window.

+21%
Footfall
7
Editions
Footwear

Fleur Footwear

Footwear brand where product photography and fit confidence decided whether people bought or bounced.

+23%
Conversion
−16%
Returns
Ideate. Design. Market.

Working in This Space?

Tell us what you're up against. We'll tell you honestly whether we're the right fit.

hello@routeignite.com · Udyog Vihar Phase IV, Gurugram
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